Friday, November 26, 2010

Some Thoughts on Black Friday (It's All Too Much # 9)

Well, here it is again: another ‘Black Friday.’ It was only a couple of years ago that I learned the meaning of the term. Nothing particularly dire about it. Nothing dark and ominous. It is simply the one day of the year when retailers hope to be operating in the black, or to finally achieve some profit for the year.
That is a sad commentary on our economy.
It indicates to me that even though employees are paid pitiful wages in the retail business, the companies are not operating in a manner conducive to profit-making. Their overheads are too high, Their stock is misjudged, their inventory is too deep or too broad. Their advertising is too expensive and too ineffective. And they have completely misunderstood their demographic and not made proper decisions based on economic variables. They struggle through greed, trying to get ahead of everyone else: competing with other stores that may have a better edge due to capitalization, smaller debt, wiser choices, happier staff or even just a frugal business plan.
Too much. Too much. Too much.
Packing hundreds of miles of shelves with merchandise that is unnecessary and poorly made, not to mention technologically obsolete even before it is displayed is a very good way to fail in business.
Waste Waste Waste.
Excessive packaging: Hard to open plastic is sometimes even dangerous to open. Several times I have cut myself, not on knife or scissor trying to force my way into a purchase, but on the plastic packaging itself. Why is it like that? Who thought it would be a good idea to package products that way?
The inventory in many stores reminds me of the adage about if you throw enough s--t at the wall, some of it is sure to stick. Waste is built in to the system of our economy. Where I work, we receive hundreds more newspapers and magazines than we could ever hope to sell in the allotted time. They are discarded. In most bookstores, paperback books that do not sell after a time are stripped of their covers and put in the trash, same as the unpurchased magazines. Nothing is donated to schools, prisons, libraries, retirement homes or homeless shelters. Why not? Greed. If it isn’t purchased, then they do not want anyone to have it.
Grocery stores throw away tons of food, including meat, on a daily and weekly basis. Do they offer it to those who know what to do with something that may be past its prime? No. Do they donate wilted produce to bunny rescue organizations? No. Do they buy too much product with expiration dates that could never be sold before the dreaded date comes around? Does anyone realize that expired cold medicine and aspirin are not harmful? It is only marginally less effective (maybe.) There are times when expiration dates are helpful. On other items, the dates are simply designed to get you to throw out the product and run out and buy more.
The economic system we have is failing us from the top down and from the bottom up. Buy or save? Spend or invest? Tithe? Or bury it in the backyard? Time to re-think what we, as individuals, are doing and what we can do to change this damaged system. It may be time to stop patching it and re-inflating the bald tires. It may be time to work together to develop a new economy. I think it would look different than any we may have seen on Earth in thousands of years. I think it might be one based in the heart and then the mind instead of the other way around.
Economy is made up of four factors that I know of: time; a medium of exchange; product; and a need for a product. Beyond that, what humanity does to make exchanges of goods and services is the variable factor in designing an economic system.
I would like for my readers to enter into a discourse on this topic and kick around some ideas on what might work, how something fresh could look and how it might be put into place. Any takers?

Coming Developments

As we develop this blog site, it should become easier to respond and comment. There is a lot to doing this and even more, for someone who is not technically oriented.
Soon, we hope to be adding a few appropriate and interesting ads that will hopefully interest this readership and thus support the continuation of this blog.
Clicking on an ad does not commit anyone to anything, it simply provides one with more in-depth information and opportunity to shop, to dream, to research and to wander about in virtual space.
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I am learning as I go along here, and have found that whatever ads eventually appear here, I will not be allowed to click on myself due to some perceived conflict of interest, so I will not necessarily be able to judge the appropriateness of any particular ad. I will rely on you, my readers, to keep me informed.
Be well.
V.